Retail Trends That Will Prevail In The Retail Industry In 2020

The Indian retail sector has developed over the years as one of the most popular and fast-developing industries. The retail sector employs a vast proportion of the young population in the form of creative marketers to highly skilled sales professionals. The emerging retail companies have made quite a fortune and have made their presence felt almost everywhere, be it a highly modern and developed city like Mumbai or small towns or suburbs spread across remote locations in India. The act of buying and selling of stationery items, grocery, toiletries, cosmetics, apparels, etc. happens almost every second and even as we speak. The retail industry witnesses transactions worth billions of dollars every day. The visible and positive improvement in the purchasing power of Indian millennial and with the rise in consumerism, firms based in the retail sector are eyeing big to expand through new and bigger retail outlets. 

How Have Retail Recruitment Agencies Impacted The Industry? 

Such staggering and rising figures have presented great motivation and opportunities for a retail business entity to grow and expand its operations across India. Emerging retail chains and outlets are opening every single day and making their presence felt in shopping malls and other commercial locations. This quick expansion has given rise to major hiring needs as well as challenges that need to be addressed and resolved at the earliest so that business growth is not hampered. As a result, more and more companies of the retail sector have looked to partner with Retail Recruitment Agencies to hire the top retail talents. The recruitment firms have a massive directory of retail professionals ranging from retail sales executives to highly experienced retail managers. This database includes not only passive candidates but many extremely talented active candidates as well. A retail recruitment consultant has unbeatable industry knowledge which makes them an incredible hiring partner as they are more than willing to share this knowledge with their clients. They have a dedicated team of recruiters who can diligently screen multiple resumes and effectively conduct initial interview rounds on behalf of a retail company. 

Top 3 Trends Influencing The Indian Retail Sector 

1) Rising Preference Of Environment Friendly Products 

Business organizations have strived to become socially conscious in terms of what they produce and how they produce it. Major companies across the world have strived to significantly reduce their carbon footprints and industrial emissions. They have attempted to enhance the packaging of their products to completely exclude or minimize the use of plastics and use biodegradable products instead. Contemporary shoppers prefer to shop for such products which are not only economical but also environment-friendly. This makes people highly responsible for their actions towards the planet and towards nature in general. 

2) The Rise Of Personalized Retail 

Contemporary individuals could be constantly seen looking to utilize the best features of technology and the retail industry is not behind when it comes down to offering the best customer experience. Individuals are always looking to purchase products which are highly personalized to suit their interests and needs. They go for the subscription model in which they can subscribe for multiple product categories. This model works on the idea that every customer is unique and therefore, the products must be personalized to meet customer expectations and interests. 

3) Increased Use Of Customer Data 

Retail organizations across the world are spending millions of dollars to better understand customer purchase behavior and patterns. They are making use of customer data to track purchase history of customers with a business. This helps the sales professionals in assisting the customers and better understand their likes and interests. Customer data can improve conversion rates with the help of up-selling and cross-selling strategies.

Address - SSR Consultant, 38k, Block A, Sector 64, Noida, Uttar Pradesh 201301

Email - contact@ssrconsultant.com

Phone - 0120 - 4344882

Source URL - https://www.ssrrecruitment.com/industries/retail

Top 4 Trends That Will Highly Influence The Retail Sector In 2019

The Indian retail industry has emerged as one of the most popular and fast-developing sectors. The retail sector employs more than 8% of the Indian population and contributes more than 10% to the country’s Gross Domestic Product (GDP). The emerging retail companies have made their presence felt almost everywhere, be a highly modern and developed city like Delhi or small towns spread across remote locations in the country. The act of buying and selling of stationery items, grocery, toiletries, cosmetics, apparels, etc. is a regular phenomenon which witnesses transactions worth billions of dollars every day. The significant improvement in purchasing power and with the rise in consumerism, organization based in the retail sector are eyeing big to expand through new and bigger retail outlets.

Rising Role Of Retail Recruitment Agencies In The Retail Sector
Such robust and rising figures have given great incentives and opportunities for a retail company to grow and expand its operations across the country. New retail outlets are opening every day in shopping malls and other commercial locations. This fast and rapid expansion has created major recruitment needs as well as challenges that need to be resolved in a short span of time. As a result, more and more retail companies have looked to partner with Retail Recruitment Agencies to hire the top retail talents. The consultancies have a huge database of retail professionals ranging from retail sales executives to highly experienced retail store managers. A retail recruitment consultant has valuable industry knowledge which makes them an incredible recruitment partner. They have a dedicated team of recruiters who can scan multiple resumes and effectively conduct initial interview rounds.

1) Brands With Social Consciousness Take A Leap
Companies have become socially conscious in terms of what they produce and how they produce it. Major companies across the world have strived to significantly reduce their carbon footprints. They have attempted to improve the packaging of their products to completely exclude or minimize the use of plastics. People prefer to shop for such products which are economical as well as environment-friendly. This makes them feel responsible for their actions towards the planet and towards nature in general. Brands which are seen using natural raw materials will take a leap this year over companies which fail to offer the same.

2) The Rise Of Experiential Retail
Business leaders across the world might differ on many subjects, however, almost all of them would agree that customers do not buy a product, they buy the entire experience and story associated with that product. Retail stores no longer have to be big and boring places where people just go to buy what they need. Designers and psychologists across the world are attempting to make customers feel more engaged with a retail store. For this, many popular retail outlets have launched their respective apps, which can help consumers navigate through the store and know which items are kept where. Thus, saving time for both a retail firm and the hundreds of customers who visit the store daily.

3) The Rise Of Subscription Retail
Millennial could be constantly seen reaping in the best features of technology and retail sector is not behind when it comes down to offering the best services. Contemporary buyers are always looking to buy items which are highly personalized to suit their interests and needs. In the subscription model, a customer can subscribe for multiple categories of products. For example, if a man subscribes for fashion retail, he shall receive trendy clothes and accessories every month based on his interests and physical attributes. This model works on the theory that every customer is unique and therefore, deserves appropriate attention.

4) Extensive Use Of Data & AI
Retail companies are spending millions of dollars to better understand customer buying behavior and patterns. They are making extensive use of data to track purchase history of customers with a business. This helps the sales representative to assist the customers and better understand their likes and preferences. Customer data can improve conversion rates during up-selling and cross-selling strategies used by sales executives. The advent of Artificial Intelligence has helped to understand customer psychology and present them with the best possible products.



Address - SSR Consultant, 38k, Block A, Sector 64, Noida, Uttar Pradesh 201301
Email - contact@ssrconsultant.com
Phone - 0120 - 4344882
Source URL - https://www.ssrrecruitment.com/industries/retail